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Small Business Saturday – Saturday, 3rd December 2016

At ScottishPower, we are very proud to be involved in initiatives that help to support small businesses throughout the UK.

This Saturday, 3rd December, Small Business Saturday will roll into towns and cities across the UK to promote and support small businesses just like yours. Taking place on one of the busiest shopping days of the year, Small Business Saturday gives SMEs the chance to be recognised in their communities by encouraging customers to shop locally on this day, and beyond, to help boost footfall and sales for smaller businesses.

It’s important to make sure you’re involved in the excitement around this new initiative – you never know, it could bring about the right opportunities for your business. If you’re unsure of how to become involved in Small Business Saturday, take a look at the suggestions below to find out how you can help connect your business.

How to get involved?

There are a lot of ways to take advantage of Small Business Saturday to help attract new customers and increase your sales. Here are just a few examples:

  • Register and advertise your business on for free Small Business Finder to increase awareness among people in your community of what you have planned for the 3rd December.
  • Contact your local newspaper and tell them what you’ve got planned for the day. Make the most of the PR opportunity by sending a press release detailing how you are involved in Small Business Saturday.
  • Download the Small Business Saturday logos to use on your website or social media. Put posters and stickers up in your windows, all available to download online –
  • Share pictures of your business decked out in Small Business Saturday posters on Twitter using the #SmallBizSatUK hashtag.
  • Encourage your local authority to support the campaign in your community.
  • Host a special event or in-store celebration to encourage customers to visit – offer refreshments such as coffee, tea, cakes or anything that shows this is a day to celebrate.
  • Offer your customers special offers or discounts on the day.
  • Spread the word on social media using the hashtag #SmallBizSatUK as well as among your friends, family and local community. Link your social media posts back to the Small Business Saturday website –

To find out even more, why not download your special pack from the Small Business Saturday Website? You can download the pack here.