Over two thirds of people think greener living is out of reach1
Architect and TV presenter George Clarke is working with ScottishPower as our Greener Living Ambassador to help answer a simple question: is greener living actually worth it in real homes, with real budgets?
Across Great Britain, many households aren’t convinced. Two thirds of people say greener living still feels out of reach — often because of cost, or uncertainty about what actually works. George’s role is to cut through that.

Over two thirds of people think greener living is out of reach1
Architect and TV presenter George Clarke is working with ScottishPower as our Greener Living Ambassador to help answer a simple question: is greener living actually worth it in real homes, with real budgets?
Across Great Britain, many households aren’t convinced. Two thirds of people say greener living still feels out of reach — often because of cost, or uncertainty about what actually works. George’s role is to cut through that.

The Great Green Challenge on Tour Series
George Clarke is hitting the road to meet ScottishPower customers and discover how greener living works in the real world. Watch each episode to explore the common myths, hear firsthand experiences and see how greener living can fit into everyday life.
Episode 1
Does EV charging make financial sense?
Episode 2
Do you need sunshine for solar panels?
Episode 3
Are heat pumps more hassle than they're worth?
George Clarke takes on the Great Green Challenge
As ScottishPower’s Greener Living Ambassador, George is taking on the Great Green Challenge - a year-long mission to cut through the confusion, bust the myths and show what greener living looks like in real homes, not picture-perfect ones. He’ll explore:
what’s genuinely worth your time and money with greener living
what’s over-hyped (and what isn’t)
how small everyday changes could make homes greener, simpler to run and more affordable.
Watch our video to see how George launched the Challenge at ScottishPower’s Whitelee windfarm, the UK’s largest windfarm.

George Clarke takes on the Great Green Challenge
As ScottishPower’s Greener Living Ambassador, George is taking on the Great Green Challenge - a year-long mission to cut through the confusion, bust the myths and show what greener living looks like in real homes, not picture-perfect ones. He’ll explore:
what’s genuinely worth your time and money with greener living
what’s over-hyped (and what isn’t)
how small everyday changes could make homes greener, simpler to run and more affordable.
Watch our video to see how George launched the Challenge at ScottishPower’s Whitelee windfarm, the UK’s largest windfarm.

1
Research conducted by Censuswide among a sample of 2,000 nationally representative UK consumers (aged 18+), between 20th February 2026 and 23rd February 2026.






